{"id":1704,"date":"2020-07-09T21:02:25","date_gmt":"2020-07-09T20:02:25","guid":{"rendered":"https:\/\/www.writingroutines.com\/?p=1704"},"modified":"2020-07-09T21:06:53","modified_gmt":"2020-07-09T20:06:53","slug":"john-zeratsky-interview","status":"publish","type":"post","link":"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/","title":{"rendered":"Bestselling Author John Zeratsky On Living Distraction-Free, The Workspace Most People Undervalue, And Playing Offense With Your Work"},"content":{"rendered":"<p><strong>Who<\/strong>: John Zeratsky<\/p>\n<p><strong>Claim To Fame<\/strong>: John Zeratsky is a veteran technology designer, keynote speaker, and the bestselling author of <a href=\"https:\/\/geni.us\/15usQnw\"><em>Sprint<\/em><\/a> and <a href=\"https:\/\/www.amazon.com\/Make-Time-Focus-Matters-Every\/dp\/0525572422\/\"><em>Make Time<\/em><\/a>. He has worked with more than 200 of the world\u2019s most important and innovative organizations, including Google, Harvard University, Slack, IDEO, and Netflix.<\/p>\n<p><strong>Where To Find John<\/strong>:\u00a0His\u00a0<a href=\"https:\/\/johnzeratsky.com\/\">Website<\/a>,\u00a0<a href=\"https:\/\/geni.us\/4Qgo8Z\">Amazon<\/a>, <a href=\"https:\/\/twitter.com\/jazer\">Twitter<\/a><\/p>\n<p><strong>Praise For John<\/strong>:\u00a0\u201cEvery business leader I know worries about the same thing: Are we moving fast enough? The genius of <a href=\"https:\/\/geni.us\/15usQnw\"><em>Sprint<\/em><\/a> is its step-by-step breakdown of what it takes to solve big problems and do work that matters with speed and urgency. A sprint is a cure for what ails companies in an ever faster world.\u201d \u2014Beth Comstock, vice chair of GE<\/p>\n<hr \/>\n<h3><a href=\"https:\/\/www.writingroutines.com\/20-famous-writers-on-when-they-do-their-best-work\/\">When<\/a>\u00a0do you like to write? Are you\u00a0<a href=\"https:\/\/www.writingroutines.com\/prolific-writers-routine\/\">regimented<\/a>\u00a0about your writing routine?<\/h3>\n<p><span style=\"font-weight: 400;\">I write in the mornings. That\u2019s when I have my best creative energy, but it\u2019s also when I have my best shot at avoiding distraction and staying focused for several hours. Every day\u2014but especially when I\u2019m writing\u2014I try to wake up with a clear purpose, avoid the \u201cmorning check-in,\u201d <\/span><a href=\"https:\/\/twitter.com\/jazer\/status\/1133439067188805636\"><span style=\"font-weight: 400;\">keep my phone stowed<\/span><\/a><span style=\"font-weight: 400;\">, and immediately get to work. I\u2019m playing defense against the interruptions of the outside world, but I\u2019m also playing offense by focusing on my writing goal for the day. It doesn\u2019t always work, but this routine always sets me up for success.<\/span><\/p>\n<h3><a href=\"https:\/\/www.writingroutines.com\/writers-workplaces\/\">Where<\/a>\u00a0do you like to write? What does your ideal work environment look like?<\/h3>\n<p><span style=\"font-weight: 400;\">I have deliberately established defaults, habits, and mindsets that allow me to be productive anywhere. I think most people overvalue their physical workspace and undervalue the <\/span><a href=\"https:\/\/maketime.blog\/article\/the-perfect-workspace\/\"><span style=\"font-weight: 400;\">workspace inside their heads<\/span><\/a><span style=\"font-weight: 400;\">. When I\u2019m at home (pretty much all the time due to the COVID-19 pandemic) I switch between the dining room table and a standing desk with external monitor. When I\u2019m traveling,\u00a0 I\u2019ll grab space wherever I can find it. As long as I\u2019m motivated by a clear sense of mission and purpose, and not distracted by <\/span><a href=\"https:\/\/maketime.blog\/article\/distractions-are-a-nuisance-but-infinity-pools-are-the-real-problem\/\"><span style=\"font-weight: 400;\">Infinity Pools<\/span><\/a><span style=\"font-weight: 400;\">, I find that I can write well anywhere.<\/span><\/p>\n<h3>Do you have any\u00a0<a href=\"https:\/\/www.writingroutines.com\/pre-writing-rituals\/\">pre-writing rituals<\/a>\u00a0or\u00a0<a href=\"https:\/\/www.writingroutines.com\/strange-writing-habits\/\">habits<\/a>\u00a0before you sit down to write?<\/h3>\n<p><span style=\"font-weight: 400;\">Sometimes I feel like most of my writing takes place before I sit down at the computer. By the time I get to that stage, I\u2019m mostly just typing things up! I\u2019m joking, of course. Well, half-joking anyway. I take tons of notes on my phone throughout the days and nights. I take notes when I\u2019m walking, exercising, cleaning the dishes, waiting in line, or trying to fall asleep. I start with little notes and build up to outlines and sentences and paragraphs before I ever sit down at the computer. I am a big believer in the power of passive thought, especially when you live <\/span><a href=\"https:\/\/maketime.blog\/article\/six-years-with-a-distraction-free-iphone\/\"><span style=\"font-weight: 400;\">distraction-free<\/span><\/a><span style=\"font-weight: 400;\"> with plenty of space in your days, but this approach also makes it much easier to get started: You\u2019re not WRITING, you\u2019re just taking some notes.<\/span><\/p>\n<h3>What do you do when the writing isn\u2019t coming easy? Do you struggle at all with that dreaded enemy of writing:\u00a0<a href=\"https:\/\/www.writingroutines.com\/overcome-writers-block\/\">writer\u2019s block<\/a>?<\/h3>\n<p><span style=\"font-weight: 400;\">The strategy of starting small (which I described above) helps me avoid writer\u2019s block, because I\u2019ve already done a bunch of the thinking work. But when I do feel stuck, I take a break. And I\u2019m not talking about a break to check Twitter. I\u2019m talking about a real break that provides rest for both mind and body: standing up, walking around, looking out the window, doing some menial chores, stuff like that. If I\u2019m still stuck after several breaks, I\u2019ll sometimes give up on writing for that day and shift my attention to another project<\/span>.<\/p>\n<h3>In all your research and writing on making time, prioritization, and productivity, what have been the greatest insights you\u2019ve applied to your writing routine?<\/h3>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"><strong>[*]<\/strong> Choose a daily Highlight. The single activity or task that deserves your best energy and attention. When I\u2019m in writing mode, I always choose a Highlight that\u2019s related to whatever I\u2019m working on. It helps me structure my time and energy around the work that matters most that day.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"><strong>[*]\u00a0<\/strong>Go distraction-free by <\/span><a href=\"https:\/\/maketime.blog\/article\/feeling-busy-and-distracted-its-not-your-fault\/\"><span style=\"font-weight: 400;\">uninstalling apps and logging out<\/span><\/a><span style=\"font-weight: 400;\"> of websites. Removing the temptation\u2014and ability\u2014to check email, social media, the news, etc is amazingly powerful. I got this idea from my friend Jake Knapp back in 2012, and I was skeptical that it\u2019d make a difference. But it really does, and now it\u2019s been one of my essential tactics since then.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"><strong>[*]\u00a0<\/strong>Schedule everything. When you <\/span><a href=\"https:\/\/maketime.blog\/article\/calendar-template\/\"><span style=\"font-weight: 400;\">make a plan for your day and put it on the calendar<\/span><\/a><span style=\"font-weight: 400;\">, you\u2019re more likely to do the things you say and less likely to get distracted. You\u2019re also forced to confront the tradeoffs in how you spend your time. Too many people set a goal, fail to schedule the work required, and then beat themselves up for not making it happen! Honest, detailed, daily scheduling is the secret.<\/span><\/p>\n<p style=\"padding-left: 30px;\"><strong>[*]\u00a0<\/strong><a href=\"https:\/\/maketime.blog\/article\/seven-health-habits-you-can-use-to-build-energy-and-get-more-done-every-day\/\"><span style=\"font-weight: 400;\">Take care of your body<\/span><\/a><span style=\"font-weight: 400;\">. There are SO many things we do\u2014from sitting all day, to constant snacking, to sleeping with smartphones\u2014that take away from our ability to do our best writing. I\u2019ve done them all, and I\u2019ve seen the benefits from changing these habits. Taking care of your whole body is a daily investment that pays huge dividends in the quality and quantity of your work.<\/span><\/p>\n<h3>Along with books, you contribute places like The Wall Street Journal and Harvard Business Review. Does your writing routine change at all when you\u2019re writing a book versus when you\u2019re writing an article? Is there any change in routine depending on what publication you\u2019re writing an article for?<\/h3>\n<p>The biggest change to routine is that, when I\u2019m working on something longer, I know I need to schedule sequential blocks of focused time. In our book <em><a href=\"https:\/\/maketime.blog\/article\/seven-health-habits-you-can-use-to-build-energy-and-get-more-done-every-day\/\">Make Time<\/a><\/em>, we call this a \u201cpersonal sprint\u201d\u2014choosing a string of daily Highlights that are all related to the same goal\u2014and it works really well for building momentum on those bigger projects<\/p>\n<h3>All of your work is meticulously researched. What is your\u00a0<a href=\"https:\/\/www.writingroutines.com\/i-research-3-new-york-times-bestselling-authors-spare-time\/\">method for researching and organizing material<\/a>\u00a0you might want to use for your future writing?<\/h3>\n<p><span style=\"font-weight: 400;\">I read a lot\u2014about 30 books a year and who knows how many articles\u2014and I\u2019m always saving snippets that seem useful or interesting. I don\u2019t have a great system. I use the highlighting features in Kindle and Pocket, and I use an actual highlighter in physical books. If I know where a given reference is going to be useful, I\u2019ll put it in a note on my phone for that project<\/span><\/p>\n<h3>What books or writers have most influenced the way you think and the way you write?<\/h3>\n<p><span style=\"font-weight: 400;\">I know it\u2019s a cliche, but Ernest Hemingway is probably the single biggest influence on my writing style. There are many others:<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"><strong>[*]\u00a0<\/strong>Business: Charles Duhigg, Chip &amp; Dan Heath, Jason Fried<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"><strong>[*]\u00a0<\/strong>Money and life: Vicki Robin, Pete Adeney, Tanja Hester<\/span><\/p>\n<p style=\"padding-left: 30px;\"><span style=\"font-weight: 400;\"><strong>[*]\u00a0<\/strong>Creativity and work: <a href=\"https:\/\/www.writingroutines.com\/steven-pressfield\/\">Steve Pressfield<\/a>, Ryan Holiday, Annie Dillard, Cal Newport<\/span><\/p>\n<h3>What is your <a href=\"https:\/\/www.writingroutines.com\/expert-advice-to-aspring-writers\/\">advice to aspiring writers<\/a><strong>?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">There has never been a better time to be a writer, because we have so many ways of exploring, developing, testing, and publishing our work today. But there\u2019s also never been a harder time to be a writer, because many traditional channels have been disrupted. Plus, we\u2019re all super distracted all the time, so it\u2019s hard to do great work.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">My advice: Play offense with your work and defense against distractions. Start small. Test your work. Ask for feedback. Don\u2019t take it personally. But most of all, be clear in what you want to say and why\u2014if you get that part right, the rest of it doesn\u2019t matter.<\/span><\/p>\n<p class=\"p1\" style=\"text-align: center;\">___________<\/p>\n<h3 id=\"m_-8554750413077525544gmail-ccd1\" class=\"m_-8554750413077525544gmail-graf m_-8554750413077525544gmail-graf--h3 m_-8554750413077525544gmail-graf--leading\">Ready to create a writing routine of your\u00a0own?<\/h3>\n<p id=\"m_-8554750413077525544gmail-9a9e\" class=\"m_-8554750413077525544gmail-graf m_-8554750413077525544gmail-graf--p m_-8554750413077525544gmail-graf-after--h3\">Sign up now and receive our free guide\u00a0<em>\u201c<a class=\"m_-8554750413077525544gmail-markup--anchor m_-8554750413077525544gmail-markup--p-anchor\" href=\"https:\/\/www.writingroutines.com\/subscribe\/\" target=\"_blank\" rel=\"nofollow nofollow noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=https:\/\/www.writingroutines.com\/subscribe\/&amp;source=gmail&amp;ust=1514038873687000&amp;usg=AFQjCNH5yl1byOuXmZDdLI8muC9FJDeFvg\"><span class=\"m_-8554750413077525544gmail-markup--strong m_-8554750413077525544gmail-markup--p-strong\">12 Essential Writing Routines To Help You To Craft Your Own<\/span><\/a><span class=\"m_-8554750413077525544gmail-markup--strong m_-8554750413077525544gmail-markup--p-strong\">.\u201d<\/span><\/em><\/p>\n<p id=\"m_-8554750413077525544e4c2\" class=\"m_-8554750413077525544gmail-graf m_-8554750413077525544gmail-graf--p m_-8554750413077525544gmail-graf-after--p\">Learn from the routines of superstar authors\u00a0<em class=\"m_-8554750413077525544gmail-markup--em m_-8554750413077525544gmail-markup--p-em\">Stephen King, Gertrude Stein, John Grisham, Ernest Hemingway, Neil Gaiman, and many more.<\/em><\/p>\n<h4 id=\"m_-8554750413077525544e2d7\" class=\"m_-8554750413077525544gmail-graf m_-8554750413077525544gmail-graf--h4 m_-8554750413077525544gmail-graf-after--p m_-8554750413077525544gmail-graf--trailing\"><a class=\"m_-8554750413077525544gmail-markup--anchor m_-8554750413077525544gmail-markup--h4-anchor\" href=\"https:\/\/www.writingroutines.com\/subscribe\/\" target=\"_blank\" rel=\"nofollow nofollow noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=https:\/\/www.writingroutines.com\/subscribe\/&amp;source=gmail&amp;ust=1514038873687000&amp;usg=AFQjCNH5yl1byOuXmZDdLI8muC9FJDeFvg\"><span class=\"m_-8554750413077525544gmail-markup--strong m_-8554750413077525544gmail-markup--h4-strong\">Get the free guide\u00a0here!<\/span><\/a><\/h4>\n<div class=\"clearfix\"><\/div>\n<div class=\"block margin_top_med margin_bottom_med\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Who: John Zeratsky Claim To Fame: John Zeratsky is a veteran technology designer, keynote speaker, and the bestselling author of Sprint and Make Time. He has worked with more than 200 of the world\u2019s most important and innovative organizations, including Google, Harvard University, Slack, IDEO, and Netflix. Where To Find John:\u00a0His\u00a0Website,\u00a0Amazon, Twitter Praise For John:\u00a0\u201cEvery [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1705,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1704","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-fiction"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bestselling Author John Zeratsky On Living Distraction-Free, The Workspace Most People Undervalue, And Playing Offense With Your Work - Writing Routines<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bestselling Author John Zeratsky On Living Distraction-Free, The Workspace Most People Undervalue, And Playing Offense With Your Work - Writing Routines\" \/>\n<meta property=\"og:description\" content=\"Who: John Zeratsky Claim To Fame: John Zeratsky is a veteran technology designer, keynote speaker, and the bestselling author of Sprint and Make Time. He has worked with more than 200 of the world\u2019s most important and innovative organizations, including Google, Harvard University, Slack, IDEO, and Netflix. 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He has worked with more than 200 of the world\u2019s most important and innovative organizations, including Google, Harvard University, Slack, IDEO, and Netflix. Where To Find John:\u00a0His\u00a0Website,\u00a0Amazon, Twitter Praise For John:\u00a0\u201cEvery [&hellip;]","og_url":"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/","og_site_name":"Writing Routines","article_publisher":"https:\/\/www.facebook.com\/writingroutines\/","article_published_time":"2020-07-09T20:02:25+00:00","article_modified_time":"2020-07-09T20:06:53+00:00","og_image":[{"width":1720,"height":1126,"url":"https:\/\/www.writingroutines.com\/wp-content\/uploads\/2020\/07\/JohnZeratsky_web-8510-1.jpg","type":"image\/jpeg"}],"author":"Kevin Currie","twitter_card":"summary_large_image","twitter_creator":"@writingroutines","twitter_site":"@writingroutines","twitter_misc":{"Written by":"Kevin Currie","Estimated reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/#article","isPartOf":{"@id":"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/"},"author":{"name":"Kevin Currie","@id":"https:\/\/www.writingroutines.com\/#\/schema\/person\/a2da8a719a4aa9d1696b8bd8759fe175"},"headline":"Bestselling Author John Zeratsky On Living Distraction-Free, The Workspace Most People Undervalue, And Playing Offense With Your Work","datePublished":"2020-07-09T20:02:25+00:00","dateModified":"2020-07-09T20:06:53+00:00","mainEntityOfPage":{"@id":"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/"},"wordCount":1385,"publisher":{"@id":"https:\/\/www.writingroutines.com\/#organization"},"image":{"@id":"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/#primaryimage"},"thumbnailUrl":"https:\/\/www.writingroutines.com\/wp-content\/uploads\/2020\/07\/JohnZeratsky_web-8510-1.jpg","articleSection":["Non-Fiction"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/","url":"https:\/\/www.writingroutines.com\/john-zeratsky-interview\/","name":"Bestselling Author John Zeratsky On Living Distraction-Free, The Workspace Most People Undervalue, And Playing Offense With Your Work - 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